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Search Engine Optimization is the practice of doing whatever is needed to help make your Web site rank higher in return results for a search engine. For some, this is very important aspect of attracting visitors to their site. Most experts agree, however, that the single best way to improve your chance of getting attention on the Internet is to provide good content on a regular basis. There are several things that you can do using core functionality to make your Joomla! Web site more SEO friendly. Here are some important areas to focus.