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Difference between revisions of "Marketing Working Group"

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== Joomla! Marketing Working Group ==
 
== Joomla! Marketing Working Group ==
 
The purpose of the Marketing Working Group (MWG) is to raise awareness of the Joomla CMS and Framework within the Joomla community, and around the world.
 
The purpose of the Marketing Working Group (MWG) is to raise awareness of the Joomla CMS and Framework within the Joomla community, and around the world.
 
==== Strategic Marketing ====
 
Covering how different communities utilize the Joomla! eco-system.
 
  
 
==== Product Marketing ====
 
==== Product Marketing ====
Covering each of Joomla! “products” - for example the JED, JRD,  CMS, the Framework.
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Product marketing can work on the conventional marketing areas in order to expand our markets. Marketing identifies and nurtures the market. Marking the product helps increase the adoption.
Typically each of these areas will be managed by a sub-team and in turn managed by the working group.
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==== Project Marketing ====
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Project Marketing will focus on ‘internal marketing’ which will work to enrich and enlarge the Joomla community. It will encourage volunteers to come on board and contribute in various ways. The upcoming Volunteer Portal will also be a great driver in helping organise the project marketing effort.
  
 
==== Team Members ====
 
==== Team Members ====
 
The Marketing Working Group leaders were announced in January 2014 - see [[Marketing Working Group Members]]
 
The Marketing Working Group leaders were announced in January 2014 - see [[Marketing Working Group Members]]
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==== Request Help from Marketing ====
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Need help with a project?
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Start by filling out [https://docs.google.com/a/community.joomla.org/forms/d/1RTaowX_VnvncbZPtPuMXB6PyXruSw_1aglPOSmkqEsk/viewform this short form] and we'll get in touch with you ASAP!
  
 
== How to get involved ==
 
== How to get involved ==
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=== Want to make a bigger impact? ===
 
=== Want to make a bigger impact? ===
Join the Marketing Team send email to [mailto:marketing@joomla.org marketing@joomla.org] with the following:
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Join the Marketing Team!
* Your skill set
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* Area you want to contribute to
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The Joomla! Marketing team is looking for amazing and talented people to join their team. There's a lot to do! 
* Skype Username
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* G+
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* UI Design & Graphics
* Twitter
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* Content Writing Blogs, Press Releases, News Releases, Landing pages
We will get you started. Currently our biggest need is great content writers.
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* Technical Writing
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* Data Acquisition, Analysis & Reporting
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* Overall Management of Release Campaigns from a Marketing Perspective
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* Webmasters - Site Creation / Management
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* Video Creation
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* Anything else you can think of to help grow Joomla!
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Interested? Then fill out [https://docs.google.com/forms/d/1RYtAaN2-o-Z-3Iz4FcXvTSUrFG-xOb8JIaqrVs7LUog/viewform this short form] right away and we'll get in touch with you ASAP!
  
 
==Meetings==
 
==Meetings==
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== Guiding Principles ==
 
== Guiding Principles ==
Details are forthcoming.
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Our
 
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[https://docs.google.com/file/d/0B-WMsfRg_wivb09RbVBjWl83R3M/edit Culture Code] is how we work and our beliefs within the Marketing Team
 
[[Category:Working Groups]]
 
[[Category:Working Groups]]

Latest revision as of 14:23, 29 September 2014

Contents

Joomla! Marketing Working Group

The purpose of the Marketing Working Group (MWG) is to raise awareness of the Joomla CMS and Framework within the Joomla community, and around the world.

Product Marketing

Product marketing can work on the conventional marketing areas in order to expand our markets. Marketing identifies and nurtures the market. Marking the product helps increase the adoption.

Project Marketing

Project Marketing will focus on ‘internal marketing’ which will work to enrich and enlarge the Joomla community. It will encourage volunteers to come on board and contribute in various ways. The upcoming Volunteer Portal will also be a great driver in helping organise the project marketing effort.

Team Members

The Marketing Working Group leaders were announced in January 2014 - see Marketing Working Group Members

Request Help from Marketing

Need help with a project? Start by filling out this short form and we'll get in touch with you ASAP!

How to get involved

Connect with your local JUG

Depending on where you live, there may be a good chance that there are people who love Joomla and are already active nearby. Check the events.joomla.org to get in contact with your local JUG.

Get social with us

Start by following @joomla or like us on Facebook and G+. People can create, and re-post in their language, Facebook and Twitter posts. Blog on your own site about what is going on in the projects, run a podcast:)

Write for the Magazine

The Joomla! Community Magazine encourages community members to submit articles to the JCM, we also hope you will think about what makes Joomla! special to you, and then come back here to share your story with the rest of the community. And that is really what the JCM is all about: Helping members of the Joomla! community connect with each other and share their stories.

Want to make a bigger impact?

Join the Marketing Team!

The Joomla! Marketing team is looking for amazing and talented people to join their team. There's a lot to do!

  • UI Design & Graphics
  • Content Writing Blogs, Press Releases, News Releases, Landing pages
  • Technical Writing
  • Data Acquisition, Analysis & Reporting
  • Overall Management of Release Campaigns from a Marketing Perspective
  • Webmasters - Site Creation / Management
  • Video Creation
  • Anything else you can think of to help grow Joomla!

Interested? Then fill out this short form right away and we'll get in touch with you ASAP!

Meetings

  • Marketing Working Group meetings are being held once a week, as of November 30, 2013.

Guiding Principles

Our Culture Code is how we work and our beliefs within the Marketing Team