Joomla

Brand Identity Elements/Intro

From Joomla! Documentation

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Brand Identity Elements


This is a multiple article series on the basic guidelines for the correct usage of the graphic elements of Joomla’s identity, in order to create high quality, visually stunning communication materials.

Begin with the Introduction, and navigate the articles in this series by using the navigation button at the bottom or the box to the right (Articles in this series).

The relationship (size, positioning, colours, etc.) of the brand identity elements should never be altered in any way.


The Joomla! logo consists of the logotype and the mark. The mark represents what Joomla is about...a community coming together as one. The mark is made up of four "J's" rotated and linked together that represent the community coming together as one. The images combining the logo and the Joomla! name have been developed to promote high visibility of the mark balanced with clear legibility of the name.

When used as part of the signature, the colours of the brandmark should never be altered in any way. Joomla! has two different brandmarks, the flat version (official) and 3D version (optional). We ask that you avoid using both of the brandmark styles in a given project. Instead, we recommend choosing one of the two brandmarks for each specific design project in order to give a consistent and coherent representation of our brand. The relationship (size, positioning, colours, etc.) of the brand identity elements should never be altered in any way.