View source for Using The Meta Description

===Recommendations for Creating Meta Descriptions=== <!--T:5-->
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When preparing meta descriptions for your pages, keep the total character count to fewer than 160. There is a limit to the number of characters displayed in search results pages. If you exceed this your text will be truncated. The meta description (if used) is one of the key factors that a person searching uses to decide whether your link is relevant to their search, so make sure that it makes sense to read, contains your keywords, and explains what is on the page. It is possible to dramatically improve your click-through rate in search engines by making sure your meta descriptions are well optimised and relevant to the content on the page.</translate>

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Google recommends the following to ensure that you gain the most from your search engine indexing:</translate>

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* Ensure every page has unique, relevant meta descriptions.</translate>
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* Ensure you apply metadata for listing pages (e.g. blog & list layouts) in addition to individual articles. This is commonly overlooked on Joomla! websites.</translate>
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* Include factual information if relevant (e.g. blog articles may include the author, products might include the price or manufacturer).</translate>
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* Consider using automatically generated metadata - but make sure it's relevant, readable and accurate.</translate>
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* Make your descriptions descriptive!</translate>

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