Difference between revisions of "Marketing Working Group"

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The primary purpose of the marketing working group is to ensure that all communication concerning Joomla! follows the same standards and seeks to meet coherent goals which align with the corporation’s overall goals. The secondary purpose is to foster a community and communicate to the varying constituencies as appropriate to champion the use of Joomla! products to solve real world problems.
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== Joomla! Marketing Working Group ==
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The purpose of the Marketing Working Group (MWG) is to raise awareness of the Joomla CMS and Framework within the Joomla community, and around the world.
  
==Marketing Strategy==
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==== Strategic Marketing ====
 
Covering how different communities utilize the Joomla! eco-system.
 
Covering how different communities utilize the Joomla! eco-system.
  
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==== Product Marketing ====
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Covering each of Joomla! “products” - for example the JED, JRD,  CMS, the Framework.
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Typically each of these areas will be managed by a sub-team and in turn managed by the working group.
  
==Product Marketing==
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==== Team Members ====
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The Marketing Working Group leaders were announced in January 2014 - see [[Marketing Working Group Members]]
  
Covering each of Joomla! “products” - for example the JED, the CMS, the Framework.
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== How to get involved ==
  
Typically each of these areas will be managed by a sub-team and in turn managed by the working group.
 
  
This group should be comprised of specific marketing experts and has representation from all Leadership Teams.  The group has a designated chair and co-chair.
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==== Connect with your local JUG ====
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Depending on where you live, there may be a good chance that there are people who love Joomla and are already active nearby. Check the events.joomla.org to get in contact with your local JUG.
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==== Get social with us ====
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Start by following @joomla or like us on Facebook and G+. People can create, and re-post in their language, Facebook and Twitter posts. Blog on your own site about what is going on in the projects, run a podcast:)
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==== Write for the Magazine ====
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The Joomla! Community Magazine  encourages community members to submit articles to the JCM, we also hope you will think about what makes Joomla! special to you, and then come back here to share your story with the rest of the community. And that is really what the JCM is all about: Helping members of the Joomla! community connect with each other and share their stories.
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=== Want to make a bigger impact? ===
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Join the Marketing Team !
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The Joomla! Marketing team is looking for amazing and talented people to join their team. There's a lot to do ! 
  
==Team Members==
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* UI Design & Graphics
Coming soon
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* Content Writing Blogs , PRs , News Releases, Landing pages
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* Technical Writing
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* Data Acquisition, Analysis & Reporting
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* Overall Management of Release Campaigns from a Marketing Perspective
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* Webmasters - Site Creation / Management
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* Video Creation
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* Anything else you can think of to help grow Joomla!
  
==Guiding Principles==
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Interested ? Then fill out [https://docs.google.com/forms/d/1RYtAaN2-o-Z-3Iz4FcXvTSUrFG-xOb8JIaqrVs7LUog/viewform this short form] right away and we'll get in touch with you ASAP !
  
Coming soon
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==Meetings==
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* Marketing Working Group meetings are being held once a week, as of November 30, 2013.
  
==Informal Skype Chat==
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== Guiding Principles ==
We created a Skype Chat called "Marketing Advisory Group" on Skype. Just send an email with your Skype username to marketing@joomla.org and we will add you to the chat.
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Our
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[https://docs.google.com/file/d/0B-WMsfRg_wivb09RbVBjWl83R3M/edit Culture Code] is how we work and our beliefs within the Marketing Team
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[[Category:Working Groups]]

Revision as of 17:09, 3 August 2014

Joomla! Marketing Working Group[edit]

The purpose of the Marketing Working Group (MWG) is to raise awareness of the Joomla CMS and Framework within the Joomla community, and around the world.

Strategic Marketing[edit]

Covering how different communities utilize the Joomla! eco-system.

Product Marketing[edit]

Covering each of Joomla! “products” - for example the JED, JRD, CMS, the Framework. Typically each of these areas will be managed by a sub-team and in turn managed by the working group.

Team Members[edit]

The Marketing Working Group leaders were announced in January 2014 - see Marketing Working Group Members

How to get involved[edit]

Connect with your local JUG[edit]

Depending on where you live, there may be a good chance that there are people who love Joomla and are already active nearby. Check the events.joomla.org to get in contact with your local JUG.

Get social with us[edit]

Start by following @joomla or like us on Facebook and G+. People can create, and re-post in their language, Facebook and Twitter posts. Blog on your own site about what is going on in the projects, run a podcast:)

Write for the Magazine[edit]

The Joomla! Community Magazine encourages community members to submit articles to the JCM, we also hope you will think about what makes Joomla! special to you, and then come back here to share your story with the rest of the community. And that is really what the JCM is all about: Helping members of the Joomla! community connect with each other and share their stories.

Want to make a bigger impact?[edit]

Join the Marketing Team !

The Joomla! Marketing team is looking for amazing and talented people to join their team. There's a lot to do !

  • UI Design & Graphics
  • Content Writing Blogs , PRs , News Releases, Landing pages
  • Technical Writing
  • Data Acquisition, Analysis & Reporting
  • Overall Management of Release Campaigns from a Marketing Perspective
  • Webmasters - Site Creation / Management
  • Video Creation
  • Anything else you can think of to help grow Joomla!

Interested ? Then fill out this short form right away and we'll get in touch with you ASAP !

Meetings[edit]

  • Marketing Working Group meetings are being held once a week, as of November 30, 2013.

Guiding Principles[edit]

Our Culture Code is how we work and our beliefs within the Marketing Team