JDOC

Difference between revisions of "Colors"

From Joomla! Documentation

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Color is a strong and communicative element to any brand identity. The Joomla! logo is made up of an attractive and dynamic palette that will bring color and vibrance to all communication materials.
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<noinclude><languages /></noinclude>
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The harmonious blend of colors provide great exibility in design while producing a consistent brand color scheme for all communications. When used, the logo color palette will generate a strong brand unity and create visually stunning materials that reflect the brand name.
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{{:Joomla:Brand Identity Elements/<translate><!--T:45-->
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en</translate>}}
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[[Image:Joomla! Logo Colors.png|center|frame|Excerpt from Chapter 5 of the ''[http://www.joomla.org/content/view/259/70/ Joomla! Brand Manual]'' (2005-02-10)]]
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<translate><!--T:26-->
 +
Colour is a strong and communicative element to any brand identity. The [[S:MyLanguage/Joomla:Brand Identity Elements/Official_Logo|Joomla! logo]] is made up of an attractive and dynamic palette that will bring colour and vibrance to all communication materials.
 +
The harmonious blend of colours provide great exibility in design while producing a consistent brand colour scheme for all communications. When used, the logo colour palette will generate a strong brand unity and create visually stunning materials that reflect the brand name.</translate>
  
 +
<translate>====Joomla! flat brandmark colour palette==== <!--T:27--></translate>
 +
<translate><!--T:28-->
 +
The colours below should dominate in every piece you create that uses the Joomla! flat signature.</translate>
 +
[[Image:Joomla! Logo Colors.png|center|frame|]]
 
<section begin=colortable/>
 
<section begin=colortable/>
 
{| class="prettytable" align="center"
 
{| class="prettytable" align="center"
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|+ Joomla! Color Palette
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|+  
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! style="background:#ED2E38;color:white;"| '''red'''
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! style="background:#F44321;color:white;"| <translate><!--T:29-->
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! style="background:#578AD6;color:white;"| '''blue'''
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'''red'''</translate>
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! style="background:#EBAD14;color:white;"| '''orange'''
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! style="background:#5091CD;color:white;"| <translate><!--T:30-->
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! style="background:#61BF1A;color:white;"| '''green'''
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'''blue'''</translate>
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! style="background:#000000;color:white;"| '''black'''
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! style="background:#F9A541;color:white;"| <translate><!--T:31-->
 +
'''orange'''</translate>
 +
! style="background:#7AC143;color:white;"| <translate><!--T:32-->
 +
'''green'''</translate>
 +
! style="background:#000000;color:white;"| <translate><!--T:33-->
 +
'''black'''</translate>
 
|-
 
|-
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!colspan=5 | Web conversion values
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!colspan=5 | <translate><!--T:9-->
 +
Web conversion values</translate>
 
|-
 
|-
−
|Hex #ED2E38 ||Hex #578AD6 ||Hex #EBAD14 ||Hex #61BF1A ||Hex #000000
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|Hex #F44321 ||Hex #5091CD ||Hex #F9A541 ||Hex #7AC143 ||Hex #000000
 
|-
 
|-
−
!colspan=5 | RGB conversion values
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!colspan=5 | <translate><!--T:10-->
 +
RGB conversion values</translate>
 
|-
 
|-
−
|R: 237 ||R: 87 ||R: 235 ||R: 97 ||R: 0  
+
|R: 244 ||R: 80 ||R: 249 ||R: 122 ||R: 0  
 
|-
 
|-
−
|G: 46 ||G: 138 ||G: 173 ||G: 91 ||G: 0  
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|G: 67 ||G: 145 ||G: 165 ||G: 193 ||G: 0  
 
|-
 
|-
−
|B: 56 ||B: 214 ||B: 20 ||B: 26 ||B: 0
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|B: 33 ||B: 205 ||B: 65 ||B: 67 ||B: 0
 
|-
 
|-
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! colspan=5 | CMYK conversion values <footnote>For richer blacks when printing large areas of black, use these CMYK values: C: 60  M: 40  Y: 40  K: 100</footnote>
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! colspan=5 | <translate><!--T:11-->
 +
CMYK conversion values</translate>
 
|-
 
|-
−
|C:  0 ||C: 68 ||C:  0 ||C:  57 ||C: 0  
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|C:  0 ||C: 70 ||C:  0 ||C:  60 ||C: 0  
 
|-
 
|-
−
|M: 90 ||M: 34 ||M: 35 ||M:  0 ||M: 0  
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|M: 90 ||M: 35 ||M: 40 ||M:  0 ||M: 0  
 
|-
 
|-
−
|Y: 86 ||Y:  0 ||Y: 85 ||Y: 100 ||Y: 0  
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|Y: 100 ||Y:  0 ||Y: 85 ||Y: 100 ||Y: 0  
 
|-
 
|-
 
|K:  0 ||K:  0 ||K:  0 ||K:  0 ||K: 100
 
|K:  0 ||K:  0 ||K:  0 ||K:  0 ||K: 100
 
|-
 
|-
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| bgcolor=#ED2E38 align=center style="color:white;"| '''red'''
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| bgcolor=#F44321 align=center style="color:white;"| <translate><!--T:12-->
−
| bgcolor=#578AD6 align=center style="color:white;"| '''blue'''
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'''red'''</translate>
−
| bgcolor=#EBAD14 align=center style="color:white;"| '''orange'''
+
| bgcolor=#2091CD align=center style="color:white;"| <translate><!--T:13-->
−
| bgcolor=#61BF1A align=center style="color:white;"| '''green'''
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'''blue'''</translate>
−
| bgcolor=#000000 align=center style="color:white;"| '''black'''
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| bgcolor=#F9A541 align=center style="color:white;"| <translate><!--T:14-->
 +
'''orange'''</translate>
 +
| bgcolor=#7AC143 align=center style="color:white;"| <translate><!--T:15-->
 +
'''green'''</translate>
 +
| bgcolor=#000000 align=center style="color:white;"| <translate><!--T:16-->
 +
'''black'''</translate>
 
|}
 
|}
 
<section end=colortable/>
 
<section end=colortable/>
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In Adobe Photoshop&reg; the '''U''' colors can be found in the ''Pantone&reg; solid uncoated'' palette.
 
  
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<section begin=groups/>
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<translate>====Joomla! 3D brandmark colour palette==== <!--T:34-->
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{|
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The colours below dominate in every piece you create that uses the Joomla! 3D signature.</translate>
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|+ '''Joomla! Working Groups'''
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[[Image:Joomla! 3D Logo Colors.png|center|frame|]]
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| bgcolor=#ED8E03 style="color:white" |<tt>#ED8E03</tt>|| orange|| {{jforum|dev}}
+
 
 +
<section begin=colortable/>
 +
{| class="prettytable" align="center"
 +
|+  
 +
! style="background:#E42626;color:white;"| <translate><!--T:4-->
 +
'''red'''</translate>
 +
! style="background:#0D6DAB;color:white;"| <translate><!--T:5-->
 +
'''blue'''</translate>
 +
! style="background:#FC8F30;color:white;"| <translate><!--T:6-->
 +
'''orange'''</translate>
 +
! style="background:#5AA426;color:white;"| <translate><!--T:7-->
 +
'''green'''</translate>
 +
! style="background:#000000;color:white;"| <translate><!--T:8-->
 +
'''black'''</translate>
 +
|-
 +
!colspan=5 | <translate><!--T:35-->
 +
Web conversion values</translate>
 +
|-
 +
|Hex #E42626 ||Hex #0D6DAB ||Hex #FC8F30 ||Hex #5AA426 ||Hex #000000
 +
|-
 +
!colspan=5 | <translate><!--T:36-->
 +
RGB conversion values</translate>
 +
|-
 +
|R: 229 ||R: 13  ||R: 252 ||R: 90 ||R: 0
 +
|-
 +
|G: 38  ||G: 109 ||G: 143 ||G: 164 ||G: 0
 +
|-
 +
|B: 38  ||B: 171 ||B: 48  ||B: 38 ||B: 0
 +
|-
 +
! colspan=5 | <translate><!--T:37-->
 +
CMYK conversion values</translate>
 
|-
 
|-
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| bgcolor=#C348C3 style="color:white" |<tt>#C348C3</tt>|| fuchsia|| {{jforum|doc}}
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|C: 0 ||C: 68 ||C:  0 ||C:  57 ||C: 0
 
|-
 
|-
−
| bgcolor=#70BE29 style="color:white" |<tt>#70BE29</tt>|| green|| {{jforum|found}}
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|M: 90 ||M: 34 ||M: 35 ||M:  0 ||M: 0
 
|-
 
|-
−
| bgcolor=#CC0000 style="color:white" |<tt>#CC0000</tt>|| red|| {{jforum|infra}}
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|Y: 86 ||Y:  0 ||Y: 85 ||Y: 100 ||Y: 0
 
|-
 
|-
−
| bgcolor=#C16B42 style="color:white" |<tt>#C16B42</tt>|| umbra|| {{jforum|trans}}
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|K:  10 ||K:  0 ||K:  0 ||K:  0 ||K: 100
 +
|-
 +
| bgcolor=#E42626 align=center style="color:white;"| <translate><!--T:38-->
 +
'''red'''</translate>
 +
| bgcolor=#0D6DAB align=center style="color:white;"| <translate><!--T:39-->
 +
'''blue'''</translate>
 +
| bgcolor=#FC8F30 align=center style="color:white;"| <translate><!--T:40-->
 +
'''orange'''</translate>
 +
| bgcolor=#5AA426 align=center style="color:white;"| <translate><!--T:41-->
 +
'''green'''</translate>
 +
| bgcolor=#000000 align=center style="color:white;"| <translate><!--T:42-->
 +
'''black'''</translate>
 
|}
 
|}
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<section end=groups/>
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<section end=colortable/>
−
<noinclude>[[Category:Style guides|{{PAGENAME}}]]</noinclude>
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 +
<translate><!--T:43-->
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For secondary, tertiary, neutral colours and detailled information about the brand colour system, see the ''[http://issuu.com/joomladocs/docs/20150308_joomla_brandmanual_basic_d/1 Joomla! Brand Manual 2015]''</translate>
 +
 
 +
<div class="row">
 +
<div class="large-6 columns">{{Basic button|S:MyLanguage/Joomla:Proper use of the Joomla! name|<translate><!--T:46-->
 +
Prev: Proper use of the Joomla! name</translate>|class=expand success}}</div>
 +
<div class="large-6 columns">{{Basic button|S:MyLanguage/Joomla:Brand Identity Elements|<translate><!--T:47-->
 +
Brand Identity Elements</translate>|class=expand}}</div>
 +
</div>
 +
 
 +
<noinclude>
 +
<translate><!--T:24-->
 +
[[Category:Style guides|Colors]]
 +
[[Category:Joomla! Resources]]
 +
</translate>
 +
</noinclude>

Latest revision as of 08:04, 11 August 2015

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Brand Identity Elements


Articles in this Series

  1. Introduction
  2. Joomla! Logo
  3. Typography
  4. Background Usage
  5. Signature Usage
  6. Important Notes
  7. Proper use of the Joomla! name
  8. Brand Colour System
  9. List of Joomla! Trademarks

This is a multiple article series on the basic guidelines for the correct usage of the graphic elements of Joomla’s identity, in order to create high quality, visually stunning communication materials.

Begin with the Introduction, and navigate the articles in this series by using the navigation button at the bottom or the box to the right (Articles in this series).

The relationship (size, positioning, colours, etc.) of the brand identity elements should never be altered in any way.

Joomla! Trademark Website
Request the use of a Trademark
Joomla! Brand Manual 2017


Colour is a strong and communicative element to any brand identity. The Joomla! logo is made up of an attractive and dynamic palette that will bring colour and vibrance to all communication materials. The harmonious blend of colours provide great exibility in design while producing a consistent brand colour scheme for all communications. When used, the logo colour palette will generate a strong brand unity and create visually stunning materials that reflect the brand name.

Joomla! flat brandmark colour palette[edit]

The colours below should dominate in every piece you create that uses the Joomla! flat signature.

Joomla! Logo Colors.png
red blue orange green black
Web conversion values
Hex #F44321 Hex #5091CD Hex #F9A541 Hex #7AC143 Hex #000000
RGB conversion values
R: 244 R: 80 R: 249 R: 122 R: 0
G: 67 G: 145 G: 165 G: 193 G: 0
B: 33 B: 205 B: 65 B: 67 B: 0
CMYK conversion values
C: 0 C: 70 C: 0 C: 60 C: 0
M: 90 M: 35 M: 40 M: 0 M: 0
Y: 100 Y: 0 Y: 85 Y: 100 Y: 0
K: 0 K: 0 K: 0 K: 0 K: 100
red blue orange green black


Joomla! 3D brandmark colour palette[edit]

The colours below dominate in every piece you create that uses the Joomla! 3D signature.

Joomla! 3D Logo Colors.png


red blue orange green black
Web conversion values
Hex #E42626 Hex #0D6DAB Hex #FC8F30 Hex #5AA426 Hex #000000
RGB conversion values
R: 229 R: 13 R: 252 R: 90 R: 0
G: 38 G: 109 G: 143 G: 164 G: 0
B: 38 B: 171 B: 48 B: 38 B: 0
CMYK conversion values
C: 0 C: 68 C: 0 C: 57 C: 0
M: 90 M: 34 M: 35 M: 0 M: 0
Y: 86 Y: 0 Y: 85 Y: 100 Y: 0
K: 10 K: 0 K: 0 K: 0 K: 100
red blue orange green black


For secondary, tertiary, neutral colours and detailled information about the brand colour system, see the Joomla! Brand Manual 2015

Prev: Proper use of the Joomla! name
Brand Identity Elements
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